Introducing
Service First

A first Of-Its-Kind Brand
that Celebrates service

ShopAbout

Introducing
Service First

A first Of-Its-Kind Brand
that Celebrates service

ShopAbout

Introducing
Service First

A first Of-Its-Kind Brand
that Celebrates service

ShopAbout

We create timeless and beautiful jewelry that symbolizes what it means to live service first.

Symbols of Service

Our mission is to commemorate those who serve by sharing their contributions. We do this through our jewelry, acting as unique symbols of service, and also through storytelling. Each piece honors those who dedicated their lives to the seven pillars of service.

The Cameo Collection

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The Charm Collection

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The Snake Collection

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Our Iconic Mark

Snakes and serpents represent life, fertility, transformation and creativity. These creatures have become synonymous with healing, healthcare and serving others. That is why the snake is our brand signature, found throughout all of our collections.

Supporting Front-Line Service

With every purchase, 3% of the pre-tax price will be evenly distributed between our three charity partners.

What’s your story of service?

Those who #liveservicefirst put the greater good above their own self interests, and today, they deserve to be recognized. If someone you know has dedicated their life to service, we want to celebrate their impact.

Join the conversation. Share a story of service.

Get Involved

Shop By Category

Necklaces

bracelets

earrings

cuff links

rings

charms

Redefining the Influencer

Meet our service storytellers who represent what it means to #liveservicefirst. They’ve shared their contributions and what service truly means to them. They are living proof that a life dedicated to giving back is a life well-lived.

Podcast & Blog