We create timeless and beautiful jewelry that symbolizes what it means to live service first.
Symbols of Service
Our mission is to commemorate those who serve by sharing their contributions. We do this through our jewelry, acting as unique symbols of service, and also through storytelling. Each piece honors those who dedicated their lives to the seven pillars of service.
Our Iconic Mark
Snakes and serpents represent life, fertility, transformation and creativity. These creatures have become synonymous with healing, healthcare and serving others. That is why the snake is our brand signature, found throughout all of our collections.
What’s your story of service?
Those who #liveservicefirst put the greater good above their own self interests, and today, they deserve to be recognized. If someone you know has dedicated their life to service, we want to celebrate their impact.
Join the conversation. Share a story of service.
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Redefining the Influencer
Meet our service storytellers who represent what it means to #liveservicefirst. They’ve shared their contributions and what service truly means to them. They are living proof that a life dedicated to giving back is a life well-lived.